Onebox Creative Group

Case Study

The Wharf (Holdings) Limited

Corporate Web Design and Development

Category Hashtag:

UI/UX Design & Development / Web Development / Cloud Infrastructure / Application Security / Corporate Website / Customized Web Content Management System (WCMS)

Introduction of company

Introduction
of company

Founded in 1886, The Wharf (Holdings) Limited is a cornerstone of Hong Kong’s business landscape, evolving from its origins in wharfage and warehousing to a diversified conglomerate with a mission of "Building for Tomorrow." As one of the original 30 constituent stocks of the Hang Seng Index since the 1960s, Wharf Holdings boasts a prestigious portfolio spanning investment properties, development properties, hotels, and logistics infrastructure across Hong Kong and Mainland China. Its Hong Kong assets include the exclusive Peak Portfolio of luxury residences, while in China, it operates iconic International Finance Squares (IFS) in major cities like Shanghai and Chengdu. Wharf also manages 17 hotels under brands like Niccolo and Marco Polo, alongside logistics giants Modern Terminals and Hong Kong Air Cargo Terminals. Onebox Creative Group partnered with Wharf Holdings to modernize its digital ecosystem and enhance its brand narrative, aligning its storied legacy with contemporary market demands.

Why need us?

01

Revitalized Digital Identity for a Historic Brand

Wharf Holdings needed a digital presence that honored its 138-year heritage while appealing to today’s audiences. OBC delivered a sophisticated corporate website and digital transformation strategy, ensuring Wharf’s diverse businesses—from luxury properties to logistics—shine online with seamless accessibility and impact.

02

Strategic Branding for Multi-Sector Dominance

With operations spanning real estate, hospitality, and logistics, Wharf required a unified brand voice. OBC’s branding strategy services crafted a cohesive identity that bridges its traditional roots with its innovative future, reinforcing Wharf’s leadership across industries and markets.

03

Enhanced Stakeholder Engagement Through Custom Solutions

Wharf’s commitment to sustainability and community initiatives like Project WeCan demanded robust digital tools. OBC developed customized platforms, including ESG reporting systems and stakeholder portals, empowering Wharf to connect with investors, tenants, and the community more effectively.

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