Onebox Creative Group

Case Study

New Town Medical Group

Corporate Web Design and Development

newtownmedical.com.hk

Category Hashtag:

Rebranding Services / UI/UX Design & Development / Web Development / Cloud Infrastructure / Corporate Website / Customized Web Content Management System (WCMS)

Introduction of company

Introduction
of company

New Town Medical Group, a prominent healthcare provider in Hong Kong, operates a network of advanced medical centres across key districts like Tsim Sha Tsui and Tuen Mun, delivering comprehensive specialist care and diagnostic services. With a team of skilled doctors and cutting-edge medical equipment, New Town offers a wide range of healthcare solutions, including specialist consultations, health check-ups, day surgeries, and hospital arrangements, all aimed at meeting diverse patient needs. Guided by its mission to promote “Early Assessment, Early Detection, Early Treatment,” the group emphasizes preventive care and continuous health management to ensure clients enjoy a “Healthy Body, Quality Life.” Beyond clinical services, New Town extends its reach through an online medical e-shop, providing health-related products and resources. Onebox Creative Group partnered with New Town Medical Group to enhance its digital ecosystem and elevate its brand, reinforcing its commitment to superior healthcare delivery.

Why need us?

01

Integrated Digital Platform for Healthcare Access

New Town’s growing network and e-shop required a seamless online experience for patients and customers. OBC developed a custom website and digital system—featuring appointment scheduling and an optimized e-commerce interface—streamlining access to medical services and products across Hong Kong.

02

Refined Branding to Emphasize Preventive Care

To stand out in the competitive healthcare sector, New Town needed a brand that reflected its preventive care philosophy. OBC’s branding strategy services crafted a modern, trustworthy identity, aligning its visual and messaging elements with its mission to promote early health intervention, enhancing patient trust and recognition.

03

Scalable Solutions for Continuous Health Management

With a focus on long-term wellness, New Town demanded adaptable digital tools. OBC delivered a cloud-based platform with patient management and ESG reporting features, enabling the group to efficiently oversee its expanding services while supporting its goal of sustained health improvement for clients.

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