Case Study
Country Garden Holdings Company Limited

Category Hashtag:
Brand Identity Design
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Brand Positioning Services
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Rebranding Services
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UI/UX Design & Development
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Web Development
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Cloud Infrastructure
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Corporate Website
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Customized Web Content Management System (WCMS)

Introduction of company
Introduction
of company
Country Garden (碧桂园) is one of China’s largest real estate developers, founded in 1992 and headquartered in Foshan, Guangdong. With a presence in over 1,200 cities globally, it specializes in residential properties, commercial developments, and smart city projects, managing assets worth billions. Known for its innovative approach and sustainability focus—such as green building certifications and community-centric designs—Country Garden aims to enhance living standards. To strengthen its digital presence and brand in Hong Kong and beyond, Country Garden partnered with OneBox Creative Group.


Why need us?
01
01
Regional Brand Expansion
Entering the Hong Kong market required a tailored brand strategy to appeal to local buyers while maintaining its global identity.
02
02
Digital Efficiency
With a vast portfolio, Country Garden needed advanced digital tools to showcase properties and streamline customer interactions online.
03
03
Sustainability Narrative
As a leader in green development, Country Garden sought to highlight its ESG achievements to attract eco-conscious investors and residents.