Onebox Creative Group

Case Study

Protrek

Customer Loyalty App Solution

Category Hashtag:

UI/UX Design & Development / Mobile App Development / Customized Digital Systems / Cloud Infrastructure / Corporate Website / E-commerce Platform / Customized Web Content Management System (WCMS) / Customer Relationship Management (CRM) / E-commerce & Marketplace Solutions

Introduction of company

Introduction
of company

Protrek Company Limited, founded in 1992, is one of Hong Kong’s leading specialty retailers in the outdoor and travel gear sector, dedicated to equipping adventurers with high-quality products for an active lifestyle. With a curated selection of globally renowned brands like The North Face, Salomon, and Osprey, Protrek offers everything from apparel and footwear to backpacks and camping gear, catering to hikers, campers, and urban explorers alike. Operating both online and through physical stores—such as its prominent location at MOKO New Century Plaza in Mong Kok—Protrek has built a reputation for exceptional service and sustainability advocacy over its 30+ years in business. Onebox Creative Group partnered with Protrek to enhance its digital ecosystem and elevate its brand, strengthening its position as a go-to destination for outdoor enthusiasts in Hong Kong.

Why need us?

01

Revamped E-Commerce Platform for Broader Reach

Protrek’s growing online customer base demanded a seamless shopping experience. OBC developed a custom e-commerce platform with intuitive navigation and robust product filtering, integrating its physical and digital channels to boost sales and accessibility for outdoor gear seekers across Hong Kong.

02

Refreshed Branding to Highlight Sustainability

As a retailer advocating sustainable living, Protrek needed a brand identity that resonated with eco-conscious consumers. OBC’s branding strategy services crafted a modern, earthy aesthetic and messaging that emphasize its commitment to quality and environmental responsibility, deepening customer loyalty.

03

Streamlined Digital Tools for Customer Engagement

With a diverse inventory and a focus on expert service, Protrek required efficient digital solutions. OBC delivered a cloud-based system and enhanced UI/UX design, enabling personalized product recommendations and smooth online-to-offline interactions, elevating the overall customer experience.

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